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ECOMMERCE SOLUTIONS
great rankings, better service
Tip #7

SHOPPING CARTS

There are a zillion of them, we've tried about a million of them

Some have worked out great in certain areas, but are missing critical componants, or are not very user friendly. We built our own shopping cart - to our specs - because most existing products were missing key SEO componants. You can see some of them here:

> www.newterritoryleathers.com
> www.designwarehousesantafe.com

Now about 8 years old, these shops are still looking great, are making real ecommerce sales, and have great rankings. Continuing development on this software though is time consuming and not really where our interests lie. 

Big CommerceSo we were VERY pleased when we found BigCommerce. BigCommerce has so many benefits to it, it's hard to know where to start. Probably the most important aspect we think is its ease of use. We're looking for ways to make your life easier - by proving the proper tools to help run your business. BigCommerce interface is clean, clear, and easy to figure out. While it's loaded with options, it is quite easy to get going with the main tasks at hand - selling!
BIGCOMMERCE ALLOWS YOUR SITE TO DO MORE THAT JUST OFFER PRODUCTS

Second, as designers- we appreciate retaining full control over how a site looks and feels. Working on someone elses software, there are usually limitations. BigCommerce allows our designers to design. We then simply have to 'skin' the software to make it look great! 

Finally, the SEO components that are built in are second to none. They have consulted with pro SEO  Aaron Wall to incorporate important SEO componants from the ground up - not as an afterthought. The result - your products and store RANKING on Google, which translates into sales. 


Read more about BigCommerce
- CLICK HERE
CONTACT US TO GET GOING WITH YOUR NEW SHOPPING CART!

BigCommerce is an all-in-one, feature rich ecommerce platform that allows even the most novice of user to create a fully functional online store and sell both physical and digital products online. Utilizing an easy to use interface, online retailers can publish products in seconds, accept credit cards, use multiple shipping methods, run effective marketing campaigns and more. Built from the ground up to support search engine optimization features such as search engine friendly links, effective use of heading tags, alt tags and per product and per page title tags. BigCommerce also features a built in content management system to allow easy publishing of website content including web pages, news items, blogs, promotional banners and coupon codes.

Hosting & Security

  • Premium hosting for all stores
  • SAS 70 Type II certified hosting
  • Powerful Intel quad CPU servers
  • Daily offsite backups
  • 99.99% uptime track record
  • 3 co-located data centers
  • Create unlimited email accounts
  • FTP access to HTML and CSS files
  • Complete disaster and recovery support
  • 128 bit SSL certificate support
  • Hacker deterrent security provisioning
  • On-demand virtual data center
  • Geographic diversity
  • Three redundant network architectures
  • Best-in-class infrastructure
  • High speed, redundant connectivity
  • Hardware firewalls
  • Load balancing
  • Cisco hardware and networking
  • Denial-of-service protection
  • Free regular software updates
  • Network intrusion detection system

Search Engine Optimization

  • Fully SEO optimized HTML
  • Optimized by SEO experts
  • Per-page optimization (title, etc)
  • Proper use of H1...H6 tags
  • Automatically generated robots.txt file
  • Search engine friendly links
  • Alt tags on product images
  • Automatic sitemap XML file
  • W3C valid templates
  • Tableless CSS driven templates

Storefront

  • Full product catalog
  • Online checkout system
  • "Call for pricing" option
  • One click add to cart
  • Optimized for usability
  • Product comparisons
  • Order status updates
  • Live order tracking
  • Email/print invoices
  • Customer address book
  • Private wish lists
  • Public wish lists
  • Order messaging system
  • Related products
  • Suggestive cart
  • "You may also like"...

Marketing and Promotions

  • Trackable coupon codes
  • Coupon expiry date
  • Coupon limited uses
  • Google Analytics integration
  • Bulk discounts per product
  • Online certificate use
  • Promotional banners
  • Discount rules system
  • Buy one get one free, etc
  • Free shipping over $x
  • $x on orders over $y
  • Newsletter subscriptions
  • Export to Google Base
  • Affiliate tracking system
  • Gift certificates
  • RSS feeds
  • Google AdWords export
  • Yahoo Search Marketing export
  • Popular products list
  • New products list
  • Top sellers list
  • Quick search popup box
  • "Did you mean?" spelling
  • Integrates with any live chat software
  • LivePerson Express 30 day trial

Payment & Shipping

  • Accept credit cards online
  • Support for 50+ gateways
  • PayPal, Google Checkout, etc
  • Support for secure checkout
  • Support for "offline" payments
  • COD, pay in store, cheque, etc
  • Take orders over the phone
  • Sell in multiple currencies
  • Real time conversion rate updates
  • Auto-detect location for currency
  • Real time shipping quotes
  • UPS, USPS, FedEx, Aus Post, etc
  • Define your own shipping rates
  • Limit shipping methods by country
  • Limit shipping methods by state
  • Limit shipping methods by zipcode
  • Various free shipping options
  • Add handling cost to orders

Order & Checkout Features

  • Single page checkout
  • Shipping quote estimates
  • Guest checkout option
  • Refunds and store credits
  • Custom checkout form fields
  • Delivery/event dates
  • Shipping tracking numbers
  • Email order confirmation
  • Agree to terms before ordering
  • Add multiple items to cart
  • Create order shipments
  • Order messaging system
  • One click re-order

Technical Support and Training

  • Unlimited free email support
  • Unlimited free phone support
  • Hundreds of "how to" articles
  • Comprehensive user guide
  • Dozens of training videos
  • Weekly training Webinars
  • Built-in popup help tips

Design and Customization

  • Dozens of templates to choose from
  • W3C/XHTML compliant templates
  • Easily integrate your existing design
  • Edit templates in Dreamweaver
  • Drag and drop layout customization
  • Edit HTML and CSS in your browser
  • Upload a logo or use the logo editor
  • Change website text using your mouse
  • Edit email templates from control panel
  • Works in all popular web browsers
  • Web-based control panel

Tax

  • State-based taxes
  • Country-based taxes
  • Unlimited tax rates
  • Prices inc/ex tax
  • Flat tax option
  • Tax rate display in store
  • Tax shown on invoices, etc
  • Flexible tax rules and flow

Content Management Features

  • Full CMS functionality
  • 100% browser based
  • Publish web pages
  • Display returns policies, etc
  • Easy-to-use WYSIWYG editor
  • Page dropdown/pop out menus
  • SEO-friendly pages
  • Restrict to customer groups
  • Publish content from RSS
  • Contact forms on pages
  • Responses sent via email
  • Display page as home page
  • Recent news items
  • Banners and promotions

Search Features

  • Search suggest
  • "Did you mean?" suggestions
  • Related searches list
  • Advanced search options
  • Fiter by price
  • Filter by availability
  • Filter by free shipping
  • Search tips and advice
  • Shop by brand
  • Shop by price
  • Saved searches and views
  • Advanced order/product search
  • Search and export results (admin)
  • Search customers by name, email, etc
  • Quick Search popup in store
  • Search query reporting

Import/Export Features

  • Import existing products easily
  • Extremely flexible import system
  • Export products to CSV/XML
  • Sync to Intuit Quickbooks
  • Export to MYOB, Peachtree
  • Export to StoneEdge
  • Export in custom formats

Customer Features

  • Customer groups
  • Wholesale/retail pricing
  • Per-group pricing
  • Per-group discounts
  • Category level discounts
  • Product level discounts
  • Storewide group discounts
  • Move customers between groups
  • Add new customers to group
  • Filter customers by group
  • Export customers by group

Reporting Features

  • 25+ performance reports
  • Daily conversion rate
  • Top 20 customers
  • Best selling products
  • Order locations (Google maps)
  • Orders by item sold
  • Orders by revenue
  • Popular products
  • Inventory report
  • Customers by date
  • Revenue per customer
  • Search keywords with results
  • Search keywords without results
  • Best performing keywords
  • Worst performing keywords
  • Search term corrections

Product & Inventory Features

  • Per-product inventory levels
  • Automatic inventory control
  • Inventory reminder indicators
  • Sell physical & digital items
  • Product variations (size, color, etc)
  • Configurable purchase fields
  • Gift wrapping options
  • Per-product gift wrapping
  • Live shipping quotes
  • Product reviews & comments